Deekay Recruitments

Tel: +44 (0) 161 747 1234

Fax: +44 (0) 161 747 1066

job@deekay.co.uk

DigitalCommunications Officer ¦Knowsley,L32 ¦3-6 MONTHS ¦£24.00 PH

 

  • To contribute to the implementation of the council’s digital communications / web strategy.

 

  • To work with colleagues to ensure the seamless integration of online communications, including social media, into broader campaigns and marketing strategy.

 

  • To contribute to the future development and direction of the council’s web solutions and online services.

 

  • To provide advice, guidance and expertise on the design and development of new web solutions, where appropriate.

 

  • To work to ensure best practice standards are adhered to particularly in terms of user engagement, accessibility, usability and web standards.

 

  • To work with internal colleagues to ensure the council’s digital communication channels are current and comprehensive and - support- the effective delivery of services.

 

  • To contribute to the on-going maintenance and future development of the council’s staff intranet in line with the internal communications strategy.

 

  • Represent the Corporate Communications team providing digital communications advice to council services and teams

 

 

DUTIES AND RESPONSIBILITIES:

 

  • Manage the council’s electronic information channels and recommend areas of development to ensure a dynamic, updated and interactive online presence.

 

  • To review, monitor and advise on the information architecture of the council’s internet and intranet in line with corporate and national guidelines.

 

  • Create compelling, high-quality copy for digital channels with an emphasis on accessibility.

 

  • Maintain existing websites and develop new sites, using current web technologies such as HTML and CSS in addition to a variety of content management systems (CMS)

 

  • Assist in the development of standards guides, policy and protocols to maintain the integrity of the council’s digital channels and to offer advice on communication including Plain English, house style, writing for the web and web accessibility good practice

 

  • Maintain good working relationships with external web providers / consultants and the council’s IT service

 

  • Be a key point of contact for the council’s web team – offering advice, guidance and solutions to meet business needs and meet corporate objectives

 

  • Keep abreast of new digital trends and technologies and assess their relevance and potential impact on the council’s digital channels

 

  • Monitor and report on the effectiveness of corporate websites and services and use this intelligence to develop strategies to maximise user engagement via digital channels

 

  • Work closely with Communications colleagues to advise on the potential for digital marketing opportunities to support their work

 

  • Monitor and contribute to the council’s social media activity including scheduling and posting updates and responding to enquiries.

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